PANEL SESSION

IAB Commerce Panel 2024: Democratizing Retail Media: Expanding Access and Impact for All Businesses

Watch the Video
Cover image showing IAB summit event panelists
Speakers
Andreas Reiffen
CEO & Founder, Pentaleap

Deepak Jose
Global Head of One Demand Data & Analytics Solutions, Mars
Melissa Gallo
Head of Operations, CSV Media Exchange

In this panel discussion, our CEO Andreas Reiffen explored the transformative potential of Retail Media with Melissa Gallo, Head of Operations, CVS Media Exchange and Deepak Jose, former Global Head of One Demand Data & Analytics Solutions, Mars.

The speakers delved into strategies and innovations to democratize retail media, ensuring that large enterprises and small businesses can leverage their power to drive growth and compete effectively in the marketplace.

During this panel, the speakers explored how democratizing retail media can:

  • Unlock new growth opportunities.
  • Build stronger customer connections.
  • Foster a more inclusive and dynamic retail environment.

Stay Ahead with Retail Radar

Subscribe for cutting-edge insight into the latest retail media developments and trends

By submitting I accept the Privacy Policy.
Thank you! You are now subscribed to the Pentaleap newsletter.
Oops! Something went wrong while submitting the form.
A mail box
Thank you! You are now subscribed to the Pentaleap newsletter.
EXPERT INSIGHTS

Learn from the Experts at Pentaleap

CEO of Pentaleap.
Blog
Message from the Founder: Launching Pentaleap
No items found.
No items found.
No items found.
No items found.
No items found.
Pentaleap and THD Logo
Press Release
Pentaleap Partners with the World’s Largest Home Improvement Retailer to Enhance Retail Media Solutions
Pentaleap's logo
Press Release
Pentaleap Unveils Cutting-Edge Modular Platform to Revolutionize Retail Media Monetization
No items found.
No items found.